Marketing & Events Coordinator Hybrid Permanent NEW

Company description

Baxter Media is an innovative media company that specializes in the travel and tourism industries and whose print and digital publications—travelpress.com, travelcourier.ca, offshoretravelmagazine.com and culinarytravelsmagazine.com—provide its readers and customers with information that is critical to their success. During the 75 years in business, Baxter Media has been a leader in innovative concepts, reader engagement, and excellent journalism. The Baxter Media marketing and events division is looking to welcome a new member who thrives on exciting new challenges and wants to be part of a driven, goal-oriented, and well-respected team. Only candidates with directly related experience will be considered.

Job Description

Baxter Media seeks a Marketing & Events Coordinator to join our team. This person will play a pivotal role in assisting Baxter Media’s sales and events management teams, providing broad administrative support, executing in-house and client driven webinars, managing classified sales, assisting with events and a handful of special projects balanced with some core administrative functions. This is a hybrid (remote/in-person) role with 2-3 days per week working from the Baxter Media office in Toronto.

Core Responsibilities:

Webinar Events Coordination

• Scheduling, planning, managing, hosting, and executing all webinars while coordinating with clients.
• Managing the live webinar including providing technical support, moderating discussions, managing social media livestreams, and keeping the event on track.
• Creating and editing promotional materials and video content for reuse, including finding innovative ways to promote webinars and redistribute video content.

Sales Support

• Supporting the sales team by assisting with the preparation of supporting documents, proposals and presentations.
• Process sales orders with accuracy and efficiency.
• Promptly respond to all communications (internal and external).

Baxter Student Ambassador Program (BSAP) Coordination

• Coordinating with professors, students, and sponsors to promote and manage the Baxter Student Ambassador Program.
• Preparing a monthly newsletter, including curating stories, uploading posts to the BSAP website and building the newsletter in Mailchimp.
• Assisting the editorial team with preparing the BSAP issue of Travel Courier magazine.

Social Media

• Working with our editorial and marketing teams to create, schedule and publish engaging content across Baxter Media’s social media channels. 
• Stay up to date with social media best practices to grow engagement and follower counts.

Administrative Functions

• Providing administrative support to the Baxter Media president, including email transcription and calendar management.
• Supporting the Baxter Media events division with administrative projects related to the Agents’ Choice Awards Gala and Travel Press Live! events.
• Maintaining an industry-specific events calendar and job board.

Qualifications / Required Skills

• Experience hosting and moderating live webinars is an asset
• Strong webinar application platform skills
• Sales and marketing experience is preferred
• Event coordination experience is an asset
• Demonstrated administrative and communication skills
• Proficiency with design programs like Canva, Adobe InDesign or other
• Proficiency with email programs like Mailchimp is an asset
• Self-starter, accountable for setting and meeting goals
• Analytical and problem-solving skills
• Proficient in scheduling and posting on social media
• Service-oriented, friendly, entrepreneurial, and committed to personal and organizational excellence

If you meet these requirements, send your resume to [email protected].